Recent Posts

Modelling customer churn - Part 2

7 minute read

The first of this series of posts introduced the concept of customer churn as time-to-event process, and carried out some preliminary data exploration, and s...

Modelling customer churn - Part 1

10 minute read

Customer churn is the loss of customers or clients and is an example of a ‘time-to-event’ process: in this case the event is when the customer leaves, for e...